55 was founded in 2010 by the former senior management team members of Google Europe. We have grown rapidly from a startup into a 250-employee business with a presence in Paris, London, Shanghai, New York and Hong Kong – helping brands leverage data and technology to drive better, faster, cheaper marketing. Why 55? Because in the physical world, 55% of people entering a store leave having purchased something – that’s far more than visitors on e-commerce platforms. Yet digital is not competing with, but rather completing – and even augmenting – the traditional shopping experience. Our brand is a reminder of the gap that used to lie between both worlds, and of the synergies awaiting those who embrace the brandtech revolution. We are a proud member of You & Mr Jones, the world’s first brandtech group, since 2016.
At 55 data company, we value transparency, empowerment and innovation. We expect all nifties joining our company to be outgoing, self-confident (as a consultant should be) yet humble (because one can’t possibly know everything in our industry) and most importantly, curious.