Canopy
TOASST (HK)

TOASST (HK) - Wine Marketing Internship (3-month contract)

Entry Level
Hong Kong
Wine Marketing Internship (3-month contract)
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About Us

Toasst is the sommelier experience that you’ve always wanted, delivered seamlessly to your
doorstep. Offering a wine subscription and concierge service that provides hand-selected wines
from leading boutique winemakers around the world, Toasst boxes feature unique wine
experiences complete with tasting notes and pairing suggestions for a virtual tasting journey that
can be enjoyed by wine lovers at all levels. Founded by wine professionals dedicated to
discovering and tasting better wines, we offer a better way to learn, live and wine better. For
more information, visit toasst.co or visit us on Instagram, Facebook, and Twitter.

Who we're looking for

Toasst is hiring for a part-time, 3-month intern to support marketing covering Hong Kong.


Reporting directly to Toasst co-founders Amy Powell and Christina Lau Tam, this role is a great
opportunity for a current university student or recent graduate with or without wine experience
looking to learn more about global marketing, PR and media relations, wine and the direct to
consumer wine business model, gain exposure to e-commerce, marketing and consumer
relations and build a marketing, content and social media portfolio.

Requirements:
Candidates will be required to submit a brief social media and content writing sample as part of
the interview process

What you will be doing
  • Content Support
    - Development and formatting of monthly tasting note collateral and gift cards (as needed)
    - Email marketing campaign support
    - Ad hoc flyer or eDM image projects
    - Blog post development and management
    - Editing various content pieces including customer emails, monthly and ad hoc EDMs,
    tasting and pairing notes

  • Social Media
    - Managing the brand’s social accounts across Instagram, Facebook, and Twitter
    - Help drive organic social following with stories and content campaigns
    - Content creation and content calendar management
    - Liaise with partners on cross promotions, create assets and content
    - Liaise with wineries and distributors for image library

  • Public Relations
    - Press release distribution (as required)
    - Media monitoring and clipping filing

  • Additional
    - Physical and virtual event attendance, coordination and support as needed, including
    assisting with registration, social media promotion, marketing emails
    - Set-up of the event, printing of collateral and assets
    - Presentation support
Who you are
  • University degree or currently year 2 or 3 student pursuing a full-time university degree
    course
  • Work experience with sales or general marketing background with a focus on consumer
    products a plus
  • Good communication skills
  • Excellent written and verbal English. Cantonese a plus.
  • Highly detail oriented
  • Basic knowledge of Microsoft Office Suite
  • Basic knowledge of Adobe Photoshop
  • Social media savvy with knowledge of Facebook, Instagram, Twitter and LinkedIn
  • Video editing skill a plus
  • Knowledge of email marketing platforms including Mailchimp, Squarespace and Klaviyo
    a plus
  • Interest in marketing, content strategy and development, social media and of course,
    wine!
What we offer
  • 3-month contract
  • Part-time, 10-15 hours per week
  • Virtual working arrangement, opportunity to work with co-founders in working spaces at LRC,
  • American Club and Soho House
  • Stipend provided to cover transportation and meals
  • Opportunity for commission based on new sales generation
  • Opportunity for on-going work on a project basis after successful completion of the contract

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FWD Financial Centre 308 Des Voeux Road Central, Hong Kong
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