Canopy

Snapask - Senior Marketing Manager - Oversee SEA Region

Senior Level
Hong Kong
Senior Marketing Manager - Oversee SEA Region
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About Us

At Snapask, we are changing the way you learn, and for students all over the world. We are on a mission to maximize human learning ability with personalization.

Who we're looking for

You will be held responsible for a team of talented marketer from all of our SEA regions. You are also responsible for brand marketing campaigns and maintain strong responsibility on product offerings. You are expected to plan the execution and budget for marketing promotion campaigns at various levels. You will also coordinate with different teams to support marketing objectives. Furthermore, good analytical skill is expected to deliver for consumer insight and recommendation.

If you have excellent communication skills and a solid track record on achieving business goals with creative methods, we would like to meet you.

Ultimately, you’ll help us meet and surpass business expectations and contribute to our company’s rapid and sustainable growth.

What you will be doing in this role:
  • Being the subject matter expert on the strategic product areas assigned within the Marketing team, they will ensure that the appropriate level of Marketing support is provided, including leading the development of the annual Marketing Plan
  • The role holder will act as the relationship manager between the business and marketing, and be responsible for clearly understanding and articulating the business opportunity and translating this into a clearly defined marketing strategy and approach
  • Assist in planning and executing all marketing communications programs and business initiatives
  • Manage the creative and production of marketing materials for corporate branding, product marketing, corporate communications and sales promotions
  • Plan and execute digital marketing initiatives and content strategies to improve corporate visibility and enhance awareness
  • Work with internal teams and external agencies to ensure smooth running and communications on all projects
  • Formulate and manage social media campaigns, copywriting and monitoring across multiple platforms
About you:
  • At least 5 years relevant working experience in, marketing, advertising or equivalent industry; exposure in education industry is a plus
  • Good communication and presentation skills, detail oriented and well organized. Strong team and project management skills
  • Be able to inspire people to deliver our mission and vision, demonstrate passion for the business, willing to motivate the team and at the same time to ensure performance excellence
  • Proven ability to influence leadership teams, work on multi-function projects demonstrating excellent relationship building skills and be a self-starter with energy and drive change in a challenging and dynamic environment.
  • Strong understanding of communication developments and emerging consumer, business decision maker and industry trends
  • Mandarin and Cantonese is a must; strong command of both spoken and written English. Proficiency in all the common marketing channels and tools

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