Redress (HK)

Redress (HK) - Programme Assistant - PR & Marketing Assistant

Entry Level
Hong Kong
Programme Assistant - PR & Marketing Assistant
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About Us

Redress is an environmental charity with a mission to prevent and transform textile waste to catalyze a circular economy and reduce fashion's water, chemical, and carbon footprints. Our programs work to change mindsets and practices to stop the creation of textile waste now and in the future, as well as creating systems and partnerships that generate and showcase the value in existing waste.

Who we're looking for

Environmental non-profit Redress is looking for a full-time PR & Marketing Assistant to join our team! The PR & Marketing Assistant supports the implementation of a variety of communications and promotional activities in the annual Redress calendar - the majority of which underpin the Redress Design Award cycle. This full time role reports directly to the Communications Manager.

What you will be doing
  • Support the development of marketing strategies to meet and further develop programme objectives and promote educational content.
  • Support the management of a pro-active press office including PR outreach; media and blogger story pitching; create and distribute press releases and media kits; handle media enquiries via telephone and email; manage media scanning, clipping and report creation; manage media and interview databases.
  • Drive day-to-day management of social media platforms, including Facebook, Instagram, YouTube, Twitter, Pinterest, Weibo, LinkedIn, Youku and MailChimp
  • Work closely with our Creative Executive to develop campaigns.
  • Manage content posting and follower engagement.
  • Develop and manage the content calendar.
  • Lead both Traditional and Simplified Chinese copywriting and translation of (sustainability-focused) promotional / educational materials with support from external translators, including: Redress and Redress Design Award website content, social media and marketing materials; educational content and Redress Design Award competition assets; Redress Design Award Magazine; Frontline Fashion Docu-series.
  • Support in the development of advertising plan  and drive the process of ad placing and campaign monitoring including: Digital ad placements on social media channels with Google Adwords, Facebook Business and Weibo; media ad negotiations and placements via various media publications and online platforms.
  • Support general event coordination and production for press launches, Grand Final week activities and exhibitions including:Guest list management of  media publications, influencers, ambassadors and celebrities.
  • Support marketing measurements, analysis and evaluation including: media reports; social media learnings; project reports for key sponsors.
  • Perform ad-hoc research tasks, report creation and other administrative duties where necessary.
Who you are
  • At least 1 year of work experience in the events and/or communications field.
  • Fluent spoken Cantonese/Mandarin and strong written Chinese is a must. Good English is also key for the role.
  • Social media platforms - Experience in the effective use of key social media platforms essential (experience at business level management a plus)
  • Computer skills – Excel, PowerPoint and Word are essential. Design and video editing skills are a plus.
  • Visa to live and work in Hong Kong.
  • Ability to multi-task and take initiative on tasks both big and small.
  • A developing understanding of the market and Redress target audience.
  • Willing to work overtime and on weekends in the run up to the Grand Final show week (Aug/Sept) and at other peak times of the year.
  • A passion for fashion (experience in the fashion industry is an asset).
  • A passion for sustainability/ the environment, and a desire to make a difference in Hong Kong.
Application Details
  • After submitting their CV through Happyer, interested candidates should send their CV and a covering letter, together with your availability and expected salary to

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