RADICA - CRM Director

Mid Level
Hong Kong
CRM Director
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About Us

Through our secure, easy-to-use and AI-based big data platforms and solutions, RADICA enables brands around the world to easily discover hidden business opportunities and leads them to analyze and interpret data for their business success.

Who we're looking for

We Create Delightfulness
At Radica, we help clients to understand big data marketing and tap data engineering into delightful customer engagements across digital channels. We have earned our reputation as a big data solution leader in Asia, and draw our DNA - Innovative, Share, and Grow into meaningful careers to each radican.

The CRM & E-Marketing Director will lead the company consulting team across Hong Kong and the Greater China Region. You will focus on data-driven CRM consulting at the highest level. You will have the opportunity to work on and grow an award-winning business portfolio. It is very important that you are able to embody our culture and create strong relationships with the teams. The ideal candidate will be hands-on, an independent thinker, an inspiring leader, and a team player.

What you will be doing in this role:
  • Strategic Planning:
  • As a leader to manage a team of CRM consultants, data analysts and digital planners to provide planning services to our clients mainly in Retail, FMCG, Luxury and Finance industries
  • Proactively monitor the external market to understand the marketing, CRM and digital environment
  • Develop data-driven marketing plans for implementation and execution, including but not limited to new business model innovation, digital campaigns, big data projects, loyalty campaign…etc
  • Client Management:
  • Ensure consistently high quality of project deliverables
  • Engage and manage mid-/high-level clients who are directly involved in the project, as well as broader client stakeholders
  • Manage project financials to ensure delivery is executed on time and on budget
  • Manage Teams:
  • Provide on-the-job training and coaching for team members on project-related areas. Deal with problems of team members, escalating disciplinary or other serious situations to appropriate Managers
  • Optimize the morale and motivation of team members
  • Ensure effective delegation of work and responsibilities within the team to optimize job satisfaction
  • Ensure effective communications within the internal team
  • Work closely with project and account team to drive strategic ideas & align the campaign executions and idea to achieve overall objectives

The skills and experience that you ideally possess:
  • 4 years+ experience in E-Marketing with 2 years+ experience in CRM
  • Hands-on Experiences in China (if station in Hong Kong)
  • Degree holder, with an MBA, is a plus
  • Strong knowledge of big data management - Proven track records in data analysis, segmentation, data modelling which drives positive business results
  • Strong business sense and communication skills
  • Attentive to details, with high-level multi-tasking skills
  • Good command of both written Chinese and English
  • Proactive in approaching business and building relationship
  • Energetic and strong to influence by communication
What we offer:
  • Great Company Culture. Dynamic working environment. Rich gathering and team building
  • Rest and Relaxation. Minimum 17 paid holidays
  • Flexibility. Home office days, Flexible working hours
  • Health Benefits. Medical Insurance, Health Check-up/ Dental allowance
  • Radica University. Take the class, be equipped, get reimbursed
  • Leisure. Clubhouse facilities (Swimming Pool, Gym, Yoga just downstairs of our office!)  

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Unit 611-612, 6/F, Lakeside 2, 10 Science Park West Avenue. Hong Kong Science Park
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