Canopy
OneDegree (HK)

OneDegree (HK)- Performance Marketing Specialist

Mid Level
Hong Kong
Performance Marketing Specialist
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About Us

OneDegree is a technology company that aims to be the next-generation insurance industry leader in Asia; it is one of the few digital insurer candidates in Hong Kong with fully digitised insurance process end-to-end. It also collaborates with global leaders in the insurance and health sectors to deliver new technology and user experience. OneDegree is wholly owned subsidiaries of AI Financial Technology Holding Company, which is currently listed among top 4 in Cyberport’s Hall of Fame in accumulated funding.

Come join us in building the future of insurance!

Who we're looking for

We are looking for a Performance Marketing Specialist at OneDegree in formulating media strategy, performing daily ads optimization, and be directly responsible in customers acquisition campaigns. If you are a creative person, come and join our team!

What you will be doing
  • Responsible for digital media strategy of the overall performance marketing program and synergies between brand, display, search, social, marketing cloud, digital content and other touchpoints, from formulation to final execution 
  • Optimizing digital efficiency with A/B testing and other innovative tools and actively drive growth
  • Daily monitoring and optimization on campaigns to sync up with business dynamic needs 
  • Working with inhouse designers to develop creative for digital campaigns 
  • Preparing regular reports on ads performance 
  • Managing ad budget based on team goals and perform channels prioritization 
  • Performing regular competitor research to monitor market activities Any other ad-hoc task
Who you are
  • Bachelor’s degree in marketing, digital media, mass communication, or digital marketing
  • Minimum 3 years of experience in digital marketing. Experience in financial industry will be a plus!
  • Creative, strategic thinker, and strong analytical skills 
  • Excellent knowledge of performance marketing tools/platforms, e.g Google Analytics, Facebook Ads, site testing/optimisation tools and etc 
  • Track record of leading and managing digital marketing projects (strategy, planning, collaboration, execution/testing, tracking/analysis), and improving internal processes 
  • Excellent command in spoken and written Cantonese and English
More about us
  • Fast-growing insurtech startup in Hong Kong
  • Young and energetic team
  • Flat organization structure
  • Opportunities to grow and shine!

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20/F, 天星中心35 Hung To Rd, Kwun Tong, Hong Kong
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