Canopy
Network Guard (HK)

Network Guard (HK) - Content Strategist (Digital Copywriting)

Entry Level
Hong Kong
Content Strategist (Digital Copywriting)
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About Us

At Network Guard , for more than 11 years, we’ve paved the way towards a more private and secure digital world. We’re a global SaaS company and an industry leader in cybersecurity. Millions of consumers worldwide use our internet privacy and security products every day.

Who we're looking for

Network Guard (HK) is looking for a Content Strategist (Digital Copywriting) to join the team!

What you will be doing
  • Pitch and write posts for our blog, which covers topics including digital rights, data privacy, and online security. Formats range from highly technical explainers to how-to guides and listicles.
  • Strategize for content-marketing campaigns related to updates to our products and in-house research.
  • Convey sometimes technically complex topics in a way that’s clear, compelling, and accessible for average consumers.
  • Write and optimize content for landing pages—for search, for sales, or both.
  • Deliver world-class content by working across teams (PR, SEO, advertising, bloggers, product managers, affiliates).
  • Stay up to date on relevant technology news.
  • Write and optimize content for landing pages—for search, for sales, or both.
  • Help plan the look and feel of those pages, including images and other media, with the help of our in-house video and graphics experts.
  • Deliver world-class content by working across teams (PR, SEO, advertising, bloggers, product managers, affiliates).
  • Make sure our marketing message is consistent across all channels

Your success metrics include

  • Web traffic and engagement generated by your blog and social media content
  • Conversion rates of your landing pages and sales copy
  • Quality and speed of project delivery
Who you are
  • Fluent or native English speaker.
  • Superb writing skills.
  • Adaptability in writing style, able to effectively target a wide range of audiences.
  • Interest in and knowledge of modern tech topics, such as cryptocurrency, online surveillance, VPNs, and privacy legislation.
  • Work experience in content marketing.
  • Ability to take technical concepts and make them easy for laypeople to understand with clear, concise, and accurate writing.
  • Good research skills.
  • Comfortable working independently, with good organizational and time-management skills.
Optional skills and experience
  • Interest in internet security, privacy, and tech (general)
  • Solid understanding of SEO techniques and tools
  • Knowledge of web traffic metrics and experience using Google Analytics
  • Experience using WordPress, Contentful, or another content management system
  • Experience writing landing page or blog copy

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151 Gloucester Road, Wan Chai
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