Canopy

Maxims Caterer's Ltd. - Senior Marketing Officer (Cakes & Bakery)

Mid Level
Hong Kong
Senior Marketing Officer (Cakes & Bakery)
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About Us

Maxim's Catering Services Division is formed in 1999 with the objective of extending the Maxim's fine traditions and innovative ideas and concept to a wider range of clientele like the tertiary education sector, banking and finance sector and the Hong Kong Hospital Authority. We now have more than 50 outlets throughout the territory with over 1,300 dedicated employees working alongside with our profound clients.

Who we're looking for

Maxim's is looking for a passionate Senior Marketing Officer (Cakes & Bakery) to join the team!

What you will be doing in this role:
  • Plan and implement marketing campaign, including ATL, BTL, digital, social, PR, CRM and instore
  • Liaise with agencies, internal and external parties to execute marketing and promotion programs
  • Closely communicate with operation team to enhance business performance
  • Implement the plan and strategy for product category development
  • Conduct market research to analyze and understand consumer needs and market trend
  • Evaluate campaign effectiveness to imply to future strategy
  • Manage the marketing spending
About you:
  • Degree in Marketing, Business, Digital Marketing or related disciplines
  • 3 years or above marketing experience in similar capacity, retail, F&B or FMCG industry, with exposure in managing marketing and branding programs
  • Good command of spoken and written English and Chinese
  • Proficient in PC skills, MS Office and website applications
  • Excellent communication skills and strong problem-solving skills
  • Proactive, well-organized, be able to work under pressure and independent

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Maxim’s Centre, No. 17 Cheung Shun Street,
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