HKBN - Manager - Marketing Communications

Senior Level
Hong Kong
Manager - Marketing Communications
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About Us

Hong Kong Broadband Network Limited is Hong Kong’s leading broadband and telecommunications service provider. We built and own one of the most extensive fibre optic networks in Hong Kong, which now covers over 2.3 million residential homes passed and 2,400 commercial buildings.

Who we're looking for

Come and join our exciting marketing team!

What you will be doing
  • Plan, manage and implement branding, promotional and advertising campaigns for the entire product/service range under the enterprise solutions arm of HKBN
  • Define and develop marketing communication materials with the team and external agencies to enhance brand awareness, preference and engagement, and facilitate and generate sales leads
  • Ensure marketing communications assets are aligned with the needs of the business leaders and market requirements, comply with brand guidelines
  • Manage A&P budget, ensure budget spent aligns with business priorities
  • Establish performance specifications, cost and price parameters; track ROI & review marketing campaigns for optimization
  • Manage external vendors and suppliers, and negotiate prices
Who you are
  • A bachelor’s degree holder. Majoring in marketing, business studies, communications, advertising and other business-related disciplines is preferred
  • 7 years or above of brand and marketing communications experience, including at least 3 years of managerial experience. Working experience with business-to-business, telecom and technology companies is an added advantage but not a must
  • Both in-house and advertising agency experience are valued
  • Demonstrates outstanding marketing sense and creativity, with good communication, copywriting and project management skills, and a good understanding of design and multimedia production
  • A good leader and team-player. Proactive in driving results. Able to multi-task and work under pressure.
  • Good command of written English and Chinese
What we offer
  • We offer excellent career development opportunities in our exciting working environment, and we ensure our talents will be rewarded with a satisfactory remuneration package.

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Trans Asia Centre, 18 Kin Hong St, Kwai Chung, Hong Kong
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