Canopy
Crypto.com (HK)

Crypto.com (HK) - Influencer Marketing Specialist (APAC)

Entry Level
Hong Kong
Influencer Marketing Specialist (APAC)
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About Us

Crypto.com was founded in 2016 on a simple belief: it's a basic human right for everyone to control their money, data and identity. With over 10 million users on its platform today, Crypto.com provides a powerful alternative to traditional financial services, turning its vision of "cryptocurrency in every wallet" into reality, one customer at a time. Crypto.com is built on a solid foundation of security, privacy and compliance and is the first cryptocurrency company in the world to have CCSS Level 3, ISO27001:2013 and PCI:DSS 3.2.1, Level 1 compliance. Crypto.com is headquartered in Hong Kong with a 900+ strong team.

For more information, please visit www.crypto.com.

Who we're looking for

Crypto.com (HK) is looking for an Influencer Marketing Specialist (APAC) to join the team!

What you will be doing
  • Research and identify key influencers within designated verticals (APAC)
  • Draft and close influencer agreements
  • Develop and execute influencer marketing strategies and creative campaigns in key markets (APAC)
  • Be in charge of building and managing your pipeline to ensure the achievement of set objectives.
  • Act as the lead point of contact for all matters specific to your influencers.
  • Manage analytical tools to track and evaluate performance - Achieve coverage ROI & target
  • Lead daily, weekly and monthly reporting on results (posts, reach, traffic, conversions etc)
  • Provide feedback and monitor influencer activity and proactively provide content ideas for
  • Explore new market opportunities in other scopes
  • Liaise with the marketing team to create and coordinate construct creative briefs for influencers
  • Liaise with the community team and external agencies to lead negotiations, close prospects, and execute retention initiatives to ensure the business objectives of the influencer program are met.
  • Be an effective self-starter and ensure all campaigns are successful, metrics-driven, and goal-oriented
Who you are
  • Degree holder in Marketing, Communications or any related discipline
  • At least 2+ years of experiences in influencer marketing
  • Proven ability to work remotely and excel with limited supervision.
  • Demonstrable track record of initiating, managing; monetizing relationships with influencers e.g. examples of acquiring influencers, driving business results with influencers, drafting documentation; agreements;
  • Advanced knowledge of social media trends and technology as well as how these can be used to identify and build relationships with best-fit influencers. Eg, Telegram, Twitter, Facebook, Instagram, LinkedIn, YouTube, Tiktok etc.
  • Outstanding project management skills
  • Excellent interpersonal and relationship-building skills. The role involves liaising with colleagues, influencers, and management across territories, so strong written and verbal skills are paramount
What we offer
  • Attractive compensation package - base salary, commissions & bonuses
  • Working in a cutting-edge field of Fintech
  • Huge responsibilities from Day 1. Be the owner of your own learning curve. The possibilities are limitless and depend on you
  • You get to work in a very dynamic environment and be part of an international team

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15/F, Pacific Plaza, 418 Des Vouex Road West
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