Canopy (HK) (HK) - Influencer Marketing Specialist (APAC)

Entry Level
Hong Kong
Influencer Marketing Specialist (APAC)
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About Us was founded in 2016 on a simple belief: it's a basic human right for everyone to control their money, data and identity. With over 10 million users on its platform today, provides a powerful alternative to traditional financial services, turning its vision of "cryptocurrency in every wallet" into reality, one customer at a time. is built on a solid foundation of security, privacy and compliance and is the first cryptocurrency company in the world to have CCSS Level 3, ISO27001:2013 and PCI:DSS 3.2.1, Level 1 compliance. is headquartered in Hong Kong with a 900+ strong team.

For more information, please visit

Who we're looking for (HK) is looking for an Influencer Marketing Specialist (APAC) to join the team!

What you will be doing
  • Research and identify key influencers within designated verticals (APAC)
  • Draft and close influencer agreements
  • Develop and execute influencer marketing strategies and creative campaigns in key markets (APAC)
  • Be in charge of building and managing your pipeline to ensure the achievement of set objectives.
  • Act as the lead point of contact for all matters specific to your influencers.
  • Manage analytical tools to track and evaluate performance - Achieve coverage ROI & target
  • Lead daily, weekly and monthly reporting on results (posts, reach, traffic, conversions etc)
  • Provide feedback and monitor influencer activity and proactively provide content ideas for
  • Explore new market opportunities in other scopes
  • Liaise with the marketing team to create and coordinate construct creative briefs for influencers
  • Liaise with the community team and external agencies to lead negotiations, close prospects, and execute retention initiatives to ensure the business objectives of the influencer program are met.
  • Be an effective self-starter and ensure all campaigns are successful, metrics-driven, and goal-oriented
Who you are
  • Degree holder in Marketing, Communications or any related discipline
  • At least 2+ years of experiences in influencer marketing
  • Proven ability to work remotely and excel with limited supervision.
  • Demonstrable track record of initiating, managing; monetizing relationships with influencers e.g. examples of acquiring influencers, driving business results with influencers, drafting documentation; agreements;
  • Advanced knowledge of social media trends and technology as well as how these can be used to identify and build relationships with best-fit influencers. Eg, Telegram, Twitter, Facebook, Instagram, LinkedIn, YouTube, Tiktok etc.
  • Outstanding project management skills
  • Excellent interpersonal and relationship-building skills. The role involves liaising with colleagues, influencers, and management across territories, so strong written and verbal skills are paramount
What we offer
  • Attractive compensation package - base salary, commissions & bonuses
  • Working in a cutting-edge field of Fintech
  • Huge responsibilities from Day 1. Be the owner of your own learning curve. The possibilities are limitless and depend on you
  • You get to work in a very dynamic environment and be part of an international team

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