Canopy (HK) (HK) - Growth Analyst (Performance Marketing Analyst) - Global Fintech Startup

Mid Level
Hong Kong
Growth Analyst (Performance Marketing Analyst) - Global Fintech Startup
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About Us was founded in 2016 on a simple belief: it's a basic human right for everyone to control their money, data and identity. With over 10 million users on its platform today, provides a powerful alternative to traditional financial services, turning its vision of "cryptocurrency in every wallet" into reality, one customer at a time. is built on a solid foundation of security, privacy and compliance and is the first cryptocurrency company in the world to have CCSS Level 3, ISO27001:2013 and PCI:DSS 3.2.1, Level 1 compliance. is headquartered in Hong Kong with a 900+ strong team.

For more information, please visit

Who we're looking for (HK) is looking for a Growth Analyst (Performance Marketing Analyst) - Global Fintech Startup to join the team!

What you will be doing
  • Report on growth KPIs like app installs, transactions and purchase volume.
  • Manage day-to-day paid activities including but not limited to: Display, Programmatic, Social, and Search
  • Work closely with creative team to facilitate the ad creation process
  • Monitor budget distribution and performance of paid ad campaigns
  • Recommend campaign, app, and website optimizations and run A/B tests accordingly
  • Maintain relationship with existing advertising agency/partners and leverage their performance by providing insight from internal reports
  • Partner with Analytics and Data Teams and analysts across functions to fully leverage company level metrics model, BI tool, data structure and data request process
Who you are
  • BA/BS degree in Business Administration, Mathematics, Statistics, Information System, Computer Science, Business Analytics, Data Science or relevant field
  • 2-4 years experience in running Cost-Per-Action advertising campaigns for mobile applications in relevant role (e.g. User Acquisition Executive, Performance Marketing Analyst)
  • Excellent skill in MS Office and Google Sheet for data analysis
  • Experience using attribution tools like Appsflyer or Adjust
  • Knowledge on mobile apps, business, finance, e-commerce, accounting, and economics
  • Knowledgeable in SQL skills and database is a plus
  • Experience in managing advertising agency/partner is a plus
  • Experience using BI software (Tableau, BigQuery etc) is a plus
What we offer
  • We offer an attractive compensation package working in a cutting-edge field of Fintech.
  • Huge responsibilities from Day 1. Be the owner of your own learning curve. The possibilities are limitless and depend on you
  • You get to work in a very dynamic environment and be part of an international team

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